Author Archives: Michael Le

About Michael Le

Michael graduated in 2008 with a Masters in International Marketing and also has a honor’s degree in Business Studies. He had previously worked for a media company where he excelled in integrating both online and offline marketing to meet various goals for large sized companies. Michael joined eCircle in 2010 as a Campaign Manager and is responsible for the quality and delivery of campaigns for clients.
23
Aug. 2011

The art of branding – so what’s the use of subject lines?

by Michael Le

In this day and age, the majority of us are image conscious.  We want our jeans, footwear, shirts etc to mould us into a ‘me’ brand and stand out from the crowd.  We want the people around us to take interest in or admire us.  We want our clothing brands to speak volumes without having to communicate them.   Companies are [...]

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