-
Search Blog
-
-
Authors
- Adam Bennington (1)
- Adam Dougall (3)
- Ally Burt (4)
- Andre Goermer (11)
- Angela Dein (16)
- Barney Willis (12)
- Carolin Eibich (4)
- Chris Sheen (9)
- Christian Schmoll (2)
- Christian Schoenknecht (3)
- Christoph Herberg (1)
- Christopher Kollat (4)
- Dan McKinnon (6)
- eC-Klaus (5)
- eCircle Guest Blogger (9)
- Emma Kidd (2)
- Florian Annetzberger (4)
- Frank Witthaut (2)
- Gianfranco Cuzziol (11)
- Hella Steinbrecher (1)
- Jasmin Altenhofen (5)
- Jeremy Wood (1)
- Jody Gibbs (10)
- Julia Kraft (1)
- Laura Galyer (12)
- Lexi Clarke (10)
- Lucy Hudson (26)
- Luke Lloyd (1)
- Marc Marienfeld (1)
- Marijana Galic (1)
- Marius Bauer (2)
- Mark Robertson (6)
- Markus Leppaenen (1)
- Martin Czermin (3)
- Michael Le (1)
- Michael Petry (1)
- Michelle Ellicott-Taylor (2)
- Mike Page (2)
- Pascal Hess (3)
- Philip Storey (11)
- Rolf Anweiler (3)
- Shahajahan Miah (2)
- Simon Bowker (17)
- Tim Penton (5)
- Tobias Guenther (3)
- Tobias Stadler (1)
Categories
Favourite blogs
-
-
Subscribe via email
Author Archives: Simon Bowker
| 10 Jan. 2012 |
2012 is all about the Cloud! |
The tragic passing of Steve Jobs re-ignited the debate about the true genius of the great man and his potential for deification in the technology hall of fame. Was he the genius inventor of products of a generation, or merely just a great businessman who turned good ideas into game changing business success? The debate will live longer than many [...]
| 22 Jun. 2011 |
Why do so many people still send untargeted emails? |
“This post was originally posted on the DMA Email Marketing Blog.”
| 2 Jun. 2011 |
How to grow your ecommerce with email marketing |
Email marketing is a key component in the highly competitive, brand-driven world of ecommerce. According to Forrester research, 88% of visitors to ecommerce websites abandon their shopping basket without completing their purchase (May 2010). When this occurs, this leaves companies without an opportunity to connect and target potential customers.
Category: Email Marketing Advice
Tags: data, database, ecommerce, email marketing, Forrester Research, newsletter, Social Media
| 27 Apr. 2011 |
How to choose an appropriate segmentation model for your email programme |
To help you make the choice about which way to segment your data, it is helpful to consider the different types of segmentation models that can be applied. By dividing your database into segments you can conquer them through focused, targeted and personalised communications which will result in the formation of better relationships and an improved response to your email [...]
| 15 Apr. 2011 |
The most comprehensive study of social media and email marketing in Europe |
How are email, Facebook and Twitter used internationally? Are all countries across Europe united or do the users behave differently across the countries?
| 8 Apr. 2011 |
ConnectEurope2011 Highlights |
eCircle hosted its first ever pan-European event, ConnectEurope2011 on March 17th – and what a success it was!
Category: Events
Tags: #eceuro11, @eCircleUK, ConnectEurope2011, ConnectEurope2012, Dan Cobley, Duncan Bannatyne, email marketing, Facebook, Google, Groupon, Halfords, photos, presentations, Social Media, St Patrick's Day Party, Twitter, videos
| 15 Mar. 2011 |
How to implement a successful newsletter subscription sign-up process |
A successful relationship with a customer begins with the acquisition of the right customer data. An important way of collecting this data is through the subscription to a newsletter on the company website. To ensure that this customer relationship will last and that they will continue to read the newsletters being sent to them, you need to make sure that [...]
| 16 Feb. 2011 |
The best ways to optimise your email marketing programme to help improve the relationships with your customers |
Over recent years, email has become a significant feature of the relationship between retailers and their customers. The most important questions to ask yourself when considering your email programmes are how can you reach your recipients at the right moment and how can you develop this relationship so that contacts become loyal customers?
| 27 Jan. 2011 |
Early Bird Save 1/3 |
Want to know what’s next for the future of digital marketing, hear case studies from leading brands and leading industry keynote speakers? By registering to attend eCircle’s ConnectEurope2011 conference before January 31st, you will receive a special Early Bird price of £200!
Category: Events
Tags: Barney Willis, ConnectEurope2011, Dan Cobley, Dragons' Den, Duncan Bannatyne, Early Bird Save 1/3, eCircle, EHS 4D, email marketing, Entrepreneur, Facebook, Gianfranco Cuzziol, Google, innovative, interactive, Jayne McPherson, Osborne Clarke, Philip Storey, register, Rolf Anweiler, Rough Guides, St Patrick's Day Party, Stephen Groom, Twitter, Volker Wiewer
| 21 Jan. 2011 |
Announcing ConnectEurope2011 |
eCircle is pleased to announce the launch of our Premier Conference for Digital Marketers ConnectEurope2011. Set to be the digital marketing event of 2011 for online marketers, ConnectEurope2011 will bring together expert practitioners, global brands and industry heavyweights, including Duncan Bannatyne OBE, Leading Entrepreneur and Dragon on the BBC’s Dragons’ Den and Dan Cobley, Senior Marketing Director at Google. Since [...]