Email Newsletter Examples

Perfect customer retention and online sales

Email newsletter recipients are buying on impulse. Thus, the perfect email must grab the attention of the recipient immediately and highlight calls to action. Keeping your offer relevant and timely will also encourage click behaviour and ultimately users to make a purchase!

Be inspired by our client campaign examples, which have been particularly successful and take away some ideas for the optimisation of your own email newsletters or campaigns. We are of course on hand to support you in this process.

Haymarket Digital Bulletin

Publishing giant Haymarket's 'Digital Bulletin' is sent out every working day to over 11,000 online marketing professionals across the UK. It is THE newsletter for all the latest news from the digital industry.

Marie Curie Campaign Newsletter

The Marie Curie Cancer Care charity send out a regular newsletter to their subscribers informing them of the latest ways to raise funds. This newsletter highlights numerous events taking place across the UK to attract as many participants as possible.

"Discover Wii" Videomail Campaign

When the Wii games console was launched, Nintendo also wished to support their marketing efforts via an email communication. Across eight European Countries a videomail campaign was broadcasted to generate the optimum awareness of the new video game system.

The Holiday Place Campaign Newsletter

To keep customers and prospects informed about relevant holiday offers The Holiday Place currently send out bi-monthly newsletters. To keep it relevant and customised the content is dynamic and sent out to targeted recipients.

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“More of our sales are coming through the website, so it is critical to communicate more effectively via digital channels. Email marketing offers us the best route to do this allowing us to talk more directly to both existing customers and new ones. We chose eCircle as they were able to give us the best system and advice to ensure this channel delivers increased sales for SOLETRADER.”