eCircle Whitepapers
Industry leading guidance, advice and product reports
eCircle’s industry leading whitepapers can help you learn more about email marketing best practice, improve your email marketing success and understand what our professional email marketing software, eC-messenger can achieve for you. We also take an in-depth look why deliverability is one of our key areas of expertise, the benefits of geo-targeting and the best way to choose your ideal email marketing partner.
Six Steps to Sending Success: The Definitive Guide to Email Design
When did you last look at the design of your newsletter? With the shift away from 'batch and blast' mentality of times gone by, it's never been more important to ensure your email is well designed, highly targeted and personalised so that it is welcomed by the recipient and actioned. This whitepaper covers each area you need to consider when re-designing your emails.
Recession Marketing and the Power of Email
With marketers having to make cut backs, online spend still shows no sign of slowing as traditional, less measurable forms of marketing are ditched in favour of online methods. With the shift towards digital being the direction marketers need to move in, we ouline our top 10 digital marketing survival tips in this new whitepaper to help you survive the crunch!
Find your Ideal Email Marketing Partner
With email identified as a key channel with which to promote your organisation it is important to know what to look for when choosing your email marketing partner. This step-by-step guide takes you through the process of choosing your ideal partner from initial questions through to the final decision-making process.
Maximise the Deliverability of your Emails with eC-messenger
As one of Europe’s biggest email senders deliverability is one of eCircle’s areas of expertise. This whitepaper explains how our technology and services ensure that emails we send reach the recipients inbox safely and render in the way intended, passing spam filters and blacklists.
Increase the Performance of your Campaign with Geo-targeting
Geotargeting allows you to extend the communication with your customers concerning regional content and activities. This allows you to increase the relevance to the individual recipient and ultimately the performance of your campaigns.
