Best Practice Advice
When is the best time to send an email? The million dollar question
There are a lot of ‘groundhog day’ questions within the email world, none more so than “when’s best to send an email?” - day and time. There are of course a number of factors to consider in including your target market, seasonality, customer behaviour and your business model. In this ‘Ask the Experts’ article Dan McKinnon, Business Development Director at eCircle discusses the current best practice advice in this area.
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