Teradata Corporation heeft vandaag tijdens haar marketing conferentie CONNECT 2013 aan meer dan 1.000 deelnemers een sneak preview gegeven van de eerste bevindingen uit een belangrijk Europees marketingonderzoek dat Teradata "the Marketers' Technology Atlas" noemt.
Teradata organiseert een Europese conferentie voor datagerichte marketeers, Connect 2013. Dit event wordt door Teradata eCircle (voorheen Aprimo en eCircle) gehost en richt zich primair op klanten en prospects.
“Big data.” 360 degree data targeting. Real-time response data. Omni-channel data-fueled marketing. The whole world of online marketing and ecommerce seems pretty focused on one word at the moment: DATA. A lot of brands spend a huge amount of time, effort and money ensuring their data strategy is right – and companies like Teradata are the best...
As most of you will know, eCircle were acquired in May 2012 by Teradata (the world’s leading analytic data solutions company) and a year earlier, it acquired Aprimo (the global leader in Integrated Marketing Management (IMM) software). After an extremely busy but very exciting 8 months, our two companies (eCircle and Aprimo) have now merged as one...